2017 Digital Marketers Survey on the importance of online media


As content marketing becomes more and more visual, graphic design and photography is more important than ever before. These are the images that will help tell your brand story. So it’s wise to invest in professional services in this area..

A few helpful tips to make note of:

17. 46% of marketers say photography is critical to their current marketing and storytelling strategies. -CMO Council

18. 40% of companies have either “moderately” or “fully” integrated their marketing and sales automation systems. -Curata

Infographics are liked and shared on social media 3X more than other any other type of content. -MassPlanner

20. 94% of B2B marketers use LinkedIn as part of their content strategy. Other popular platforms include Twitter (87%), Facebook (84%), YouTube (74%) and Google+ (62%). -

The share-ability of infographics continue make up an important piece of the content marketing circle. If you add interactivity they become even more engaging for the viewer.